Birth of Straight Fire

It is still early days for the Metaverse.

In the past few years, many projects were started to upgrade blockchain infrastructure and DeFi ecosystems. In parallel, companies started to build more and more applications to show the massive upside of using blockchain and smart contracts. NFTs turned out to be the most prominent and promising opportunity during the second half of 2020, attracting new users into the Metaverse. And with new applications and users came new challenges and opportunities.

Although we are convinced that digital assets are the single biggest opportunity in the Metaverse, most of today’s NFTs lack provenance, have limited utility and are often produced by amateurs, and therefore have little value. This means that the NFT ecosystem needs an upgrade, or otherwise the market is doomed. And we are not alone in thinking this. The media, general public and even blockchain investors have been highly critical of the existing NFT ecosystem. But fret not: Straight Fire is here to create the future of NFTs.

Meet Our Team

Christiaan Eisberg

Chief Executive Officer

As a serial entrepreneur in luxury goods, branding and digital commerce, Christiaan is used to set the direction of startups that are venturing into the unknown. He leads and controls all commercial, operational and financial activities of Straight Fire.
Blue print of Straight Fire rocket logo

Bei Wang

Chief Marketing Officer

With over 15 years of cross-cultural media, PR and community building experience, Bei leads all creator, customer and partner communications. Supported by her background in IP development, Bei is instrumental in helping Straight Fire navigate the Metaverse.

Yuanwen Li

Chief Technology Officer

With expertise in blockchain development, big data and AI, Yuanwen leads Straight Fire’s technical infrastructure development. His elegant design and build of the engine are instrumental for our efficient, safe and flexible technical solution.

Xuyang Zhao

Chief Creative Officer

With a background in digital experience design, UX and gaming, Xuyang is the driving force behind our platform and showcase tool design. His creative vision fuels our ambition to create a world where NFTs can be created, owned, shared and enjoyed by everyone.

Join Us

Whether you want to invest in Straight Fire, partner with us, create and sell NFTs or simply stay updated on the latest developments, don’t be shy and send us a message. We will be happy to discuss in detail how we can jointly create the future of NFTs.

We would love to welcome you as our investor.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
We would love to welcome you as our creator.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
We would love to welcome you as our partner.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
We would love to welcome you as our friend.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.